Intel Invests $15M On A Israeli Artificial Vision Company OrCam.
Intel has been reported in taking another interest in the wearable computing device market by recently investing in $15 million in a company that creates a small camera that can be attached onto a pair of glasses to help people who are visually impaired
The news of this investment for Orcam came just a few days after Facebooks very own acquisition for $2 billion in virtual reality technology maker Oculus VR and Intel had went on to purchase Basis science, which create a health tracker device that is worn on wrist.
According to various news sites, Intel had recently decided to invest in Israeli startup that creates a small computing devices that includes a 5- megapixel camera. The smart camera is placed on the frame of the glasses, and will be able to shed light on what the user currently wants to recognized at what they are pointing at.
For instance, the wearer can point to specific articles, paragraphs, signs or labels on consumer products, and the Orcam will begin to read the words out loud. It will also be able to read text from computers or phones, according to the company. It also recognize money, credit cards, and products. OrCam goals are to bring other feature to device, including the capability to recognize places, color, and faces. The camera is attached to small earpiece, and links to a base unit that is much smaller than a typical eyeglass case that will be able to fit into a pocket or be attacked to a belt
The device will sell for $2,500 and is currently only available for the United State and English languages. According tot he company, more languages and regions will be added sometime in the future.
The device fits in perfectly with Intel’s “perceptual computing” strategy, where the company officials visualize a time where users can control their computing device, from PCs to smartphones and other devices, through the use of hand gestures and voice commands, and idea that also being pursued by other tech companies, including Microsoft and Apple.
Intel has been creating its capabilities around perceptual computing for quite a couple of years already, which has included them released its Perceptual Computing Software Development Kit 2012 in hope of encouraging developer to create an ecosystem around this concept. Furthermore, the company bought Omek Interactive during the previous year, which made middleware that developers could use to add gesture recognition and tracking interfaces into their applications. Also during the last year, Intel Capital built a $100 million fund to invest in various in startups that develop technology that fits right perfectly into the chip making computer business, perceptual computing vision.